Twenty years on the ground in FMCG, now in your corner.

Reevam Consulting is a boutique advisory practice founded by Sumit Jain, built to help online-first consumer brands build the offline distribution, pricing, and go-to-market strategy they need to become true omnichannel leaders.

Sumit spent two decades building sales organizations, distributor networks, and go-to-market playbooks for some of the country's largest FMCG companies — most recently as VP Sales, where he owned national distribution strategy and a sales team of over 200 people.

Along the way, he watched a new generation of consumer brands grow up entirely online, build passionate audiences, and then hit a wall the moment they tried to step into physical retail. The skills that get a brand to its first ₹10 crore online are not the skills that get it onto a shelf, into a distributor's good graces, or through a modern trade buyer's scorecard.

He started Reevam Consulting to close that gap — bringing the hard-won, on-the-ground distribution and go-to-market expertise of a traditional FMCG career to the founders building the next generation of consumer brands.